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Maverick snowboard binding maker Switch needed a trade show exhibit that worked as a system and set them apart from the rest of the outdoor ski equipment crowd. This was achieved by using raw materials like refinished plywood, welded steel, fiberglass sheets and large, high impact graphics. The system provides private sales stations with intimate SKU displays on one side and a public space hero wall of product variations on the other.
Contribution: Exhibit design, fabrication, Set up design documentation and packaging for international use.
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